Previously on Midlife Crisis Crossover:
It’s that time again! The Indiana State Fair is an annual celebration of Hoosier pride, farming, food, and 4-H, with amusement park rides, cooking demos, concerts by musicians either nearly or formerly popular, and farm animals competing for cash prizes without their knowledge. My wife Anne and I attend each year as a date-day to seek new forms of creativity and imagination within a local context…
When I was a kid, Expo Hall was one of the most interesting buildings to visit at the fairgrounds. Back in those days, various small businesses (indie shops, booksellers, home repair services, satellite TV providers, educational toys, and so on) lined up booths in the hall and gave out tons of promotional freebies — free pencils and pens, free stickers, free candy, free rulers, free flimsy coloring books, and so on. As an adult I lost enthusiasm when company reps stopped the freebies and focused their energies on annoyingly intrusive huckstering and hard sales pitches for boring products, with one or two exceptions. Last year the booths were noticeably sparser, longtime welcome participants like the great South Bend Chocolate Company were nowhere in sight, and those who did show up seemed more desperate and/or shady than ever. The childhood charm was next to nonexistent, and the place was probably about 1-2 years away from takeover by NFT shills.
It’s therefore hard to blame State Fair officials for shaking up the status quo and trying something completely different this year. All the salespeople were ejected from Expo Hall and replaced with a different kind of spectacle: baby farm animals!