It’s that time of year again! Today marked the seventeenth Free Comic Book Day, that annual celebration when comic shops nationwide offer no-strings-attached goodies as a form of community outreach in honor of that time-honored medium where words and pictures dance in unison on the printed page, whether in the form of super-heroes, monsters, cartoon all-stars, licensed merchandise, or entertaining ordinary folk. It’s one of the best holidays ever for hobbyists like me who’ve been comics readers since the days when drugstores sold them for thirty-five cents each and Jean Grey had never died before.
Each year, America’s remaining comic book shops (and a handful in the UK that can afford the extra shipping charges) lure fans and curious onlookers inside their brick-and-mortar hideaways with a great big batch of free new comics from all the major publishers and a bevy of smaller competitors deserving shelf space and consideration. It’s easy to remember when to pin it on the calendar because it’s always the first Saturday of every May and virtually always coincidental with a major movie release. Some folks were concerned about a break in tradition when Avengers: Infinity War moved up a week, but millions of psychologically devastated viewers still have it fresh in mind and haunting them to this day, so there’s no danger of anyone forgetting about superheroes in the near future.