Our 2009 Road Trip, Part 6: How Green Was My Giant

Giant + Anne!

Remember, kids: eat all your vegetables — especially the canned ones — and you can grow up big and strong like this vegan colossus.

Everybody loves advertising mascots! Granted, kids may not fully appreciate mascots trying to convince them to eat things they think are terrible. They’ll follow those characters’ extremely short cartoons, but stop short of paying attention to their endorsement. In that sense, the Jolly Green Giant is one of those heroic hucksters who may appeal more to nostalgic adults with broader palates than to kids who don’t understand why they never get to see him stomping on bank robbers. Sure, the Green Giant could use his powers for good rather than for capitalism, but then he’d be taking valuable jobs away from our hard-working police forces. Also, good luck trying to convince him to wear a body-cam.

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